Tuesday, 07/22/08
Posted 07/23/08,  03:07 am ET

(Scroll down to see Jim's comments below)

 
 
Today's date:  Tuesday, 07/22/08

  Dow Jones: 11,602  + 135
  NASDAQ:   2,303   + 24
  S&P 500:   1,277   + 17
 
 
 
 
 
First Segment
   
Opening Segment 1 Title: 'The Bulls are Back'

.  .  .  .  .

Featured Stock(s):

No specific stock picks.

General comments.


See Opening Segment 2, below...

 
After this segment, you can see Jim's Lightning Round picks here...

.  .  .  .  .

JJC:   After Apple (AAPL)... after Texas Instruments (TXN)... after SanDisk Corp. (SNDK)... and after American Express (AXP) all disappointed last night... I think everybody was expecting the market to get crushed today...

People were crying... They were crying in their InBev, after staring at a slew of atrocious earnings through the lens of a grizzly market, nearly everyone thought there would be some serious bloodletting today...

And that didn't happen... The sky didn't fall... Stocks are up... The market is fine...

Those who took council of their fears, will be better off being camp counselors... No offense by it... my daughter is a terrific one... And nobody knows why chicken little blew it again...

Nobody, except por moi... Maybe the market will sue Henny Penny, the way bank analyst, Dick Bove, got sued by that bank that's drowning in the Atlantic... excuse me, Bank Atlantic... 

Now, I may not be able to tie my shoes, or tie my tie without help... I may tend to forget where I live, pulling into the wrong driveway sometimes... or just miss two old ladies backing out as I did last week because I was focusing on natural gas... and I might be the kind of guy who breaks the smoke detector in half... Last night I was trying to replace the battery, causing the fire department to come to my house at 10:30... I don't know my gluteus maximus from my elbow... And I am totally and completely confused, if not baffled, by Shinola's relationship to excrement... But by God, I know stocks...

And I know why this market went up... You see, I'm completely insane and that let's me ignore the bearish story created by earnings, which frankly was a tale told by an idiot full of sound and fury signifying nothing and proving definitively only, that I took and passed that falter course in college...

That's right, Sandisk doesn't matter... Apple didn't matter... Steve Jobs' health didn't matter... Texas Instruments doesn't matter... American Express didn't matter... I think this market was up because of simple arithmetic... You didn't notice because you were too focused on earnings and fears, and yes, the desire, the human desire to panic... But I think the thing that is controlling this market other than housing and financials, what's been controlling it all year, in fact... is oil and gas... They have come down, and down hard... Oil to $128 a barrel... I think it's going under $120, perhaps to $110... And natural gas, which was at $13, ticked down to $10 and change at one point hitting $9... Now, oil and gas have hurt the airlines, the chemical companies, the industrials, the autos, you name it...

And, it also crushed the consumer products companies like Kimberly-Clark Corp. (KMB) and Colgate-Palmolive Co. (CL), that spent so much money on plastics that are made of oil... Don't forget that Depends is made with oil... And this 63-year-old is well aware of the polys that make up these and diapers... Polly want a diaper... In short, right now, oil is all that matters...

When I was a sales person on the road, knocking on doors to open up accounts, I used to call in from a pay phone, no less, and ask about a stock or two to get a feel for the day... Now, I would just ask about oil, oil is the key to this market, and I would know exactly what's happening in a flash... Understanding the rest, I say, is as easy as pie, and much easier than pi... Couldn't resist...

The last time oil was at $126 the S&P 500 was at $1403, and we're using the S&P, not the DOW, because it is much more representative of the whole market, 500 stocks... The last time natural gas was at $9 and change, the S&P was at $1322, just do the division... The last time oil was this cheap, the S&P 500 was 9.8% higher than it is right now... The last time natural gas was this cheap, the S&P 500 was 3.5% higher than it is now... Take the average of the two, and the S&P 500 is 6.7% too low... Then there's the question of the trajectory... When oil was headed was it $126, headed for $148, just under the $150 suing that I called, that was a much more bearish situation than the one where it is now, where oil has fallen from $148 to $128... Natural gas going from $10 to $13, bad... Natural gas going from $13 to $10, beautiful... Vicious cycle up, now, virtuous circle down... In my view that's the simple case for why stocks, all of them, except for the oil and gas names, which only make up 13% of the S&P500 should go higher... And it's a powerful one...

Let's throw in the fact that the systemic risk has been pretty much taken out of banking system, courtesy of the treasuries' Fannie Mae (FNM) and Freddie Mac (FRE) protection, and because we now have fortress banks, all of which were down momentarily and then soared today as the charge offs the banks have taken look to be greater than the decline in house prices... And I think you have the makings, yep, the makings of a pretty darn good decent bull run from here... Here we get two camps at the Wall Street fashion show... There's the group of investors who take a bottoms up approach, looking at the earnings of particular companies... They see that oil have come down and know that the price you pay at the pump is coming down too... When oil was at $148, gas was at $4.11, with oil at $128, I'm predicting gas to be at $3.50... And $3.50 in a heartbeat... You just saved $.50 a gallon...

You're going to feel better... That should mean that the retailers and the restaurants, both groups that had also been hurt by house price depreciation, would become less of a problem... Restaurants are back in style, because they do better as gas prices go lower, so do department stores... It also makes you more likely to pay off you home equity loan, which is the last big black hole in finance, and the one that we're seeing plugged by some of the big banks... Then there's the second camp... This is the camp that takes the big picture macro approach and believes lower oil prices signal a slowdown...

They're likely selling the commodity names, we saw that in force today and buying defensive names... I mean, that's why we like the CR Bard Inc. (BCR), up 2.5% today... Becton Dickinson & Co. (BDX) up 1.8%... That's why every biotech keeps soaring and will continue to do so... Kimberly-Clark Corp. (KMB) had a terrible quarter, is up today, because its costs are practically all oil... It's the kind of defensive stock the big money guys generally like during a slow down... Colgate-Palmolive Co. (CL), Clorox Co. (CLX), I could go on and on...

The math, no, no... It's simpler than that... The arithmetic of oil and gas and the decline in oil and gas, it's irrefutable... We are 6.5% too low as of this evening, and it says the market is heading that... It's heading up 6.5%... If you can count, you know that the fundamental forces in control of the performance of numerous sectors, oil and gas prices are pushing stocks up, not down... The numbers tell the story... They may not be in the headlines, like Apple (AAPL)'s disappointing guidance and worries about Steve Jobs' health, but I believe they do drive the market... And right now, they're driving it higher...

.  .  .  .  .

The Bottom Line!:     I need you to stop panicking... I need you to stop... No one has ever made a dime panicking... I need you to stop reacting only to the earnings... I need you to look at the bigger picture... The prices of oil and gas, and the newfound health of banks... And you'll know why, even though we all thought we did, we didn't get clobbered today, and why we're heading higher... The S&P 500 was at 1403 when oil was last at around $126 and change, and 1322 when natural gas was last around $9 and change... I think the S&P 500 will go higher, given the prices of oil and natural gas... I guess what I'm saying is this market is a buy.

 

   
 

Stock Snapshots - Includes all stocks mentioned above

 

 

Jim
Cramer's
rating on
this stock

STOCK
SYMBOL

Closing
price
that
day

Opening
price
next
day

Full Company Name/Comments
(see comments above for each)


na

na

na

No specific stock picks.

General comments.


 

 



See all of tonight's stocks' latest quotes on Yahoo! Finance



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Second Segment
 
Opening Segment 2 Title: 'M'M! M'M! Good!'

.  .  .  .  .

Featured Stock(s):

Campbell Soup Co. (CPB)

See CPB's official website here.
See the Yahoo! Finance profile for CPB here.

 
After this segment, you can see Jim's Lightning Round picks here...

.  .  .  .  .

JJC:   Now that the commodity stocks being trashed in the recession stocks seems to be especially in vogue because many of the players in the Wall Street fashion show that goes on every day, may see the decline in oil as a sign that our economy is limping... limping ever slower... I've got what I see as a possible recession-proof turn around play with minimal downside, maximum upside...

It could be just what you need in your portfolio, a stock that I've hated for a long time...

And the stock is Campbell Soup Co. (CPB), Campbell's Pork and Beans, that's what CPB stands for...

This company, CPB, has been a serial underperformer... well actually, more of a soup underperformer, if you're into Kellogg jokes... This is a company that missed four straight quarters before finally preannouncing some good news recently... They guided to the high end on July 2nd, but the market was bad and everybody ignored it... Yeah, this company has been M'm, M'm bad...

But I think it's looking better now that grain prices have come down and even better in light of the possible decline in the cost of food, plus the potential end of the ridiculous ethanol mandate after the election... General Mills Inc. (GIS) is at a 52-week high... Kellogg Co. (K) has been ripping, and it's just 4 points below its high....

But CPB's stock, a stock that, I have to tell you, has barely budged despite the good news, is still very cheap... And it could get flooded with institutional money, sending the stock much higher...

CPB has been a really poor investment over the last 10 years... This stock is down almost 35% from $54.19 a decade ago to $35 and change today... Frankly, it would have been much better had you just bought some Warhol Campbell's soups... And let me throw in some Marilyn shot reds for real pop art over pop tart competition... All right... I thought I saw pictures of me...

While I have liked many a food stock, especially Heinz (HNZ) and indeed General Mills Inc. (GIS), I have systematically trashed CPB...

But now I am changing my mind and my tune and getting right behind it because the company is turning things around... Its latest woes, higher input costs and tough competition from the bad guys at Progresso, have apparently faded... New products, we've got new products for the first time in a long time... We've got Select Harvest, light soups, that's a Progresso killer, along with record high investment and marketing...

Price increases... CPB raised prices in soups by 5%, with another possible increase by the end of the summer, they hadn't taken that before... How about international expansion into China and Russia?... These all make me think CPB has taken its lumps and they finally get its groove back... CPB also got a good rating from Weight Watchers, which those of us in the TV biz know as the Nielsens of obesity... This CPB has been a consistent buyer of its own stock, even if that stock spent the last decade in stasis, or going lower... There were 448 million shares of CPB in 1998... Now there are just 378 million shares and it currently has a $1.2 billion buy back... This is not like a small cap company... That buyback represents about 9.2% of the company's market cap... I like big buybacks and I cannot lie...

Remember, that is the Sir-Mix-A-Lot corollary number 1 and they don't get a lot bigger than CPB's buyback...

Plus, I think the company could follow in the footsteps of Anheuser-Busch (BUD), and get taken over by a European player taking advantage of the weak dollar to buy CPB on the cheap... Think about these numbers... This company's current market cap is $13 billion... Two years ago it was $14.7 billion... But when you change dollars for Euros, the company has come down a huge amount from $11.5 billion Euros two years ago, to only $8.2 billion Euros now... That's too cheap for the other international, for the Nestles for the Unilevers (UL), I mean, come on, they're looking at it and they're saying, wow that thing has really come down... A European buyer could come and buy CPB for a fraction of what it was just two years ago... Almost 25% less...

Throw in the fact that stock is down almost 35% over the last decade and the price looks even sweeter... Of course you could see why I never recommended it, it has been a total dog... I think that's over... A name brand like CPB hasn't been this cheap in years and if an American institution like Bud can be snapped up, why not the company behind Chicken noodle and alphabet soup, as well as Pepperidge Farm, where lower grain costs are helping, and of course, Goldfish, which is all that is served in the Cramer household, besides the lesser evil, Crinkle fries... CPB, beans, beans, good for your heart, the more you eat them, the CPB goes up.

.  .  .  .  .

The Bottom Line!:      Campbell Soup Co. (CPB) has turned itself around and, with lower grain prices and a recessionary environment, I think the stock is ready to run... Not to mention the fact that it could be bought by a European company for a song, a song like "That's why Campbell's Soup is M'm M'm Good".

 

   
 

Stock Snapshots - Includes all stocks mentioned above

 

 

Jim
Cramer's
rating on
this stock

STOCK
SYMBOL

Closing
price
that
day

Opening
price
next
day

Full Company Name/Comments
(see comments above for each)


CPB

35.30

na

Campbell Soup Co. (CPB)


     

 

 

Go to the LIGHTNING ROUND from tonight's show here >>

See current quotes on Yahoo! Finance from tonight's show stocks here >>

Symbol keys:

A Charitable Trust stock. - An asterisk next to a stock symbol indicates that Jim mentioned it is a stock that he manages within
his charitable trust portfolio.  You can see the complete portfolio
of stocks here >>

Thumbs up - indicates he would buy the stock or, at the very least, not sell the stock.  We do our best to interpret Jim's opinion on stocks, as we think it is indicated by his comments during the show.  Please read his comments to decide for yourself.

Thumbs down - indicates he has said not to buy or to sell the stock, based on his comments  We do our best to interpret Jim's opinion on stocks, as we think it is indicated by his comments during the show.  Please read his comments to decide for yourself.

Back up the truck - indicated by Jim, when he says the stock is so good, that he would do a 'mon-back' on the stock... In other words, this is the sound someone would say to a truck driver, "Come on back... " as he is "backing up the truck" to load up on his cargo.  Translation for buying stocks:  This recommendation by Jim indicates that, after you do your own homework on the stock, you should feel comfortable loading up on it, as it is in a good position to be bought at this point.

Stumped. - Of the 2,000+ stocks that Jim Cramer has in his head, for which he has an informed opinion, he sometimes comes across a caller with a stock he does not know well enough to opine on...  He then indicates he is stumped and will have to come back to it, after he does some homework of his own on the stock.  This usually occurs during the Lightning Round, when Jim does not know in advance who is calling, or what their stock question is about.
 

 
Definitions of key phrases used by Jim, known as "Cramerisms":

Definition:   'Pull the trigger' is Jim's phrase for making the decision at that point to trade - either to 'buy' or to 'sell' (although he usually uses the phrase for buying), as if to say you should feel comfortable enough to make the final decision without looking back...

Definition:   'Ring the Register' is Jim's phrase for selling a stock, and making it a final sale, that you should not look back on.  Put it behind you.

Definition:  'Let It Come In' indicates how you may wait for it to pull back, or have the stock price come down briefly, as your chance (after letting it come in) to buy the rest of your position (i.e., total number of shares you own in that stock).

Definition:  'backing it up' or 'doing a 'mon-back' is Jim's phrase for the metaphor of backing up a truck to load up on a stock by buying it.  'Mon-back is short for the imaginary worker saying, 'Come on back...' as the truck is backing up to receive its load... Notice that we use the little truck icon to indicate where Jim has mentioned this.  Translation for buying stocks:  This recommendation by Jim indicates that, after you do your own homework on the stock, you should feel comfortable loading up on it, as it is in a good position to be bought at this point.
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StockHomework101.com

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